WebCanada Inc

All Play & No Work: The iPad!

Submitted by Ian Walker on Jun 30, 2010 - 9:14am

Posted in

So when I sat down to write a blog about the iPad I thought, should I write it on my iPad? In a word: no.

This is not to say I haven't enjoyed the iPad immensely. It's a great device, and it does live up to Steve Jobs' promise of doing key things better, namely web browsing, email, photos and ebooks. But on the other hand, for actual work, my advice is: stick to your laptop.

Farewell College Park

Submitted by WebCanada on Jun 19, 2010 - 11:45am

Posted in WebCanada

It happened so fast. In mid-2008, we moved into our new office at 2 Carlton Street right in the middle of Downtown Toronto. A few months later we took over the office next door. Now summer 2010 has arrived and we're moving again...

Back To Basics SEO

Submitted by Peter Pietrzkiewicz on Jun 11, 2010 - 2:48pm

Posted in Marketing|SEO

Organic SEO strategies that every website should adhere to: page names, titles and headings. We all know that content is important, it gets your site passed around, linked to and revisited. Content is the main piece of the puzzle, think of the next four tips as the supporting cast that will help your site gain a coveted first page ranking.

1) Page Names. It's a good idea to a descriptive vanity URL like "about-us".
By doing this your URL will appear www.yoursite.com/about-us. When you do this Google and other search engines will recognize it as part of the content. Using a content management system like Live CMS has certain advantages, like not having to worry about file names, and automatically assigning "vanity URLs" like "www.yoursite.com/about-us".

B2B Marketing 2.0

Submitted by Peter Pietrzkiewicz on Jun 02, 2010 - 10:45am

Posted in Marketing|SEO

There are many ways to get your company's name out there. Historically, word-of-mouth, advertising, sales and marketing have driven the way businesses connect. It remains to be seen how effective social media will be in forging B2B relationships, though it's in no doubt promising. There is however one reliable marketing method that businesses have been taking advantage of for decades: direct mail, or in its more recent form email marketing.

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