Foursquare Tracks Voter Sentiment
Submitted by WebCanada on Apr 25, 2011 - 10:28am
Posted in
Social Media 
Foursquare, National Post and GeoPollster Canada have partnered to create a fascinating social media campaign in the run up to the Canadian General Elections on May 2. The campaign acts as a game of location domination, pairing Foursquare users with a political party and displaying their check-in data as party affiliation.
How does it work?
Foursquare users opt to sign in to the GeoPollster Canada campaign, which links with their Foursquare account. Once account permission has been given, the user is prompted to choose a party to "vote" as, and every Foursquare check-in from then on is associated with that party.
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