B2B Marketing 2.0
Submitted by Peter Pietrzkiewicz on Jun 02, 2010 - 10:45am
Posted in
Marketing|SEO There are many ways to get your company's name out there. Historically, word-of-mouth, advertising, sales and marketing have driven the way businesses connect. It remains to be seen how effective social media will be in forging B2B relationships, though it's in no doubt promising. There is however one reliable marketing method that businesses have been taking advantage of for decades: direct mail, or in its more recent form email marketing.
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